Warnings on Facebook Event Manager Diagnostic Console

Hello,

I am using two plugins which relates to facebook events.

1. Facebook for Woocommerce
2. PixelYourSite

The issue I am facing is I have these errors on my diagnostic tab on Facebook for so long.

1. Server Sending Invalid Match Key Parameters for PageView Event

Your server is sending an invalid fn, ln parameters value for your PageView event. This may be because there was an error in the parameter value.
This may cause issues with the attribution and delivery optimization of ad campaigns that are using this event.

2. Server Sending Invalid Match Key Parameters for ViewContent Event

Your server is sending an invalid email parameters value for your ViewContent event. This may be because there was an error in the parameter value.
This may cause issues with the attribution and delivery optimization of ad campaigns that are using this event.

3. Same Event ID Received for Many Event Instances

You're sending the same event ID for many instances of your Signal events. Event IDs are unique identifiers that are used to deduplicate identical events received from your pixel and the Conversions API so they're not counted twice. To ensure Facebook is accurately counting your events, each unique event instance needs its own unique event ID.

This may cause issues with the measurement of your events and the attribution of your ad campaigns.

I wroted to Facebook for Woocommerce, their point was the third error points to Signal events which comes from PixelYourSite. about the other two, I didn’t hear a proper response.

Regards,
Roshan Zaid

• This topic was modified 3 years, 12 months ago by Roshan Zaid.