Too many impressions
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We’ve recently starting using banners on our website, and I noticed that the impression counter on some banners are impossibly high.
e.g. over the course of 2 weeks the site has had roughly 1,500 pageviews, but the banner has received nearly 20,000 impressions.
Any ideas? A colleague suspected it may be due to duplicating older banners and changing the image/link rather than creating a new ad and starting from scratch.
Thanks!
The page I need help with: [log in to see the link]
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