The Pros and Cons of Hubspot

I recently integrated the Hubspot WordPress plugin into my website with high hopes of streamlining my marketing efforts. While the plugin offers some useful features, there are a few drawbacks that significantly impact both mobile website performance and user experience.

First and foremost, I noticed a significant decline in mobile website performance after implementing the Hubspot plugin. According to Google PageSpeed Insights, my website’s performance score plummeted from 64 to 39 (unable to add links to screenshot to compliment my review). This decline is quite concerning, as a slow-loading website can have a detrimental effect on user engagement and search engine rankings. It is essential to consider this performance impact before deciding to use the Hubspot plugin, especially if website speed is a priority for your business.

I encountered a frustrating issue with the plugin’s login functionality. Whenever I close my browser, all data associated with Hubspot, including my login information, is automatically deleted for security reasons. Consequently, I find myself having to log in manually to the Hubspot dashboard every time I access it. This inconvenience disrupts my workflow and wastes precious time that could be better spent on other tasks. This issue seems to be a significant flaw in Hubspot’s design and should be addressed promptly.

Despite these setbacks, it’s worth noting that the Hubspot WordPress plugin does offer some valuable features for marketers. It allows for seamless integration of Hubspot’s CRM and marketing tools, enabling easy lead capture, email marketing, and contact management. The plugin also provides analytics and reporting functionalities, giving users insights into their marketing performance but the downside is, when you option for an upgrade it gets pricey.

The Hubspot WordPress plugin presents a mixed bag of pros and cons. While it offers useful marketing features and analytics capabilities, it comes with notable downsides. The decline in mobile website performance according to Google PageSpeed Insights is concerning, and the persistent login issue is a significant inconvenience. If you decide to use the Hubspot plugin, it is crucial to be aware of these limitations and consider the trade-offs carefully. Hopefully, the Hubspot team will address these issues promptly to improve the overall user experience.