• We needed to separate our prospective customer traffic from our blog traffic to understand the success of our marketing efforts. Our blog is a great resource to the community, but it doesn’t bring in people that will be our customer. We also know that the blog viewers almost NEVER view our related marketing site.

    By using separate UA codes (sub-codes by using the Google Analytics Property feature), we track our success of both blog reach and customer marketing.

    Google Analytics will even aggregate the data if we want to see our total traffic. (Which isn’t very important, but the bigger numbers make us happy.)

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  • As I understand you are also using the “Smarter Analytics” plugin? I installed the plugin and set up everything I needed to, but what I want to know is where do I actually view the stats as I can’t find it anywhere? Do you perhaps know?

    Virtualsecretaries, the Smarter Analytics plugin isn’t designed to show analytics statistics within the WordPress back end. You have to log into your Google Analytics account to see the stats for each UA code you have setup and used. The strength of the plugin is that it allows for multiple UA codes to be used on a single wordpress site and that it lets you specify what code is used on a page by page basis. -Dave

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