SEO keywords

Hello @pascal77 ,

We have a task that will enable them again in the plugin, they will be optional. However, at the moment I can’t give any ETA for this option to be back.

kind regards,
Kasia

Hi @pascal77 to follow up here… we’ve done a fair bit of research around this and have found meta keywords can actually have an adverse affect on SEO and can become a liability. Based on our research we’ve decided we will not be adding meta keywords back into SmartCrawl. For ref:

“Here’s the other problem – Meta keywords has been used as a negative ranking signal, and probably still is to some degree. In other words, you might not gain much or anything from using it, but if you spam it, you could get devalued. My gut feeling is that the negative signal is much, much stronger than the positive one, and even Google may still use it as a negative signal. I’m certain that Yahoo/Bing has used it as a negative signal (not sure if they still do).”

https://moz.com/community/q/are-meta-keywords-coming-back#reply_136215

Can you describe your specific use case that requires meta keywords for your internal search engine?

Thanks!
Andy

Besides the keywords gone (I want to decide myself what is useful) there are also many optimized titles gone.
Any idea how I can get them back? Only noticed it now, seems to be from some months ago. Not good, instead of focusing on tools try to get the basics right.

Hello @pascal77

I trust you’re doing well!

I apologize for the delay in this thread. The Meta Keyword and the Optimized Titles are removed from the plugin, as these SEO practices are no longer effective.
Please see these articles:
Meta Keywords: Why You Shouldn’t Use Them

I hope this helps!

Kind regards,
Nastia