Send Content ID via DataLayer to Facebook

  • Resolved danielkn

    (@danielkn)


    4 years, 8 months ago

    Hello Thomas,
    I use your plugin to create the DataLayer. The Tag Manager code is built in with Borlab cookies so that I am GDPR compliant.

    Now I want to upload a catalog to Facebook to create dynamic ads. Facebook needs the Content ID for this. But no matter how I try, I can’t get the Content ID from the DataLayer and send it to Facebook. I’ve really tried everything and I’m already desperate.

    I hope you can help me so that I can finally run the Dynamic Ads.

    If you need more information or screenshots let me know.

    The page I need help with: [log in to see the link]

Viewing 4 replies - 1 through 4 (of 4 total)
  • Plugin Author Thomas Geiger

    (@duracelltomi)

    Hi,

    Since you are using WooCommerce, the simpliest way could be to activate the Google Ads dyn remarketing feature under Integration->WooCommerce and the read the following data layer variable:

    ecomm_prodid

    This will always include the product ID in the corresponding ecommerce action.

    Thread Starter danielkn

    (@danielkn)

    thank you for your message.
    you wrote “Google ads”, is that also part of the Facebook Content ID?

    do I have to integrate better with woocommerce or with your plugin?

    • This reply was modified 4 years, 8 months ago by danielkn.
    Plugin Author Thomas Geiger

    (@duracelltomi)

    The Google Ads dyn remarketing function of GTM4WP places product IDs into the data layer in a form that is also re-usable within a Facebook pixel (technically both require an array of IDs)

    do I have to integrate better with woocommerce or with your plugin?

    I do not clearly understand that question

    Thread Starter danielkn

    (@danielkn)

    Ah, perfect, now it works. Thanks ??

Viewing 4 replies - 1 through 4 (of 4 total)
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