Purchase Event Not Appearing on GA4
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Hi there!
We created various tags for our store (purchase, add to cart etc.), which all worked perfectly for the first month.
However, the Purchase event is now failing to transfer over to GA4. The tag is still successfully firing on GTM, but no Purchase event is visible on GA4. All the other events are working as expected.
No changes were made on the website or GTM.
Any ideas why this might be?
Many thanks!
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