Order Total for Adwords Conversion Tracking

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  • The bit on the left of the equals sign is javascript (browser side) and the bit on the right is php (server side), so this assignment has no chance of working.

    Have a look at this page, where it says:

    If you'd like to populate a value (of google_conversion_value)
dynamically, select a macro from the drop-down menu or create a
new one.

    The macro will have to come from your Google account and I don’t have access to that.

    There’s a lot of reading to do to get this working.

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