Jetpack emails going to spam

Hi there,

To check for issues with the email delivery, can you share the email addresses of a few subscribers for whom the Jetpack newsletter email always ends up in the spam folder?

If you do not want to share the email addresses publicly, please contact us via this contact form and mention this thread.

Best,

Hi Gaurav,

Almost everyone I know receives these emails in there spambox. But, you can try [email protected] and [email protected].

Also I just noticed that these posts are not sent via SMTP, but through wordpress. The sender is: [email protected] <span style=”text-decoration: underline;”>via</span> pressuremedia.nl

Hi @timdevogel,

Thanks for getting back to us, and I’m sorry for the delay. We’re working on a backlog of support requests at this time, and we generally answer in the order received.

Jetpack’s subscription emails are indeed sent via WordPress.com’s email service. To improve deliverability, you can recommend the following steps to your subscribers:

1. Add the sender email address [email protected] to their contacts list.
2. Mark one of the emails as “Not Spam” in their email client, which can help train the spam filter.

Additionally, it’s a good practice to ensure that the content of the emails doesn’t trigger spam filters by avoiding potentially promotional language.

Let us know how that goes!

Thank you!

Well, that may help a bit, but I can’t ask all my subscribers to do that. You know, they expect to subscribe and then just lay back and wait until we post something new. It’s a bit of a disappointment that there’s no solution to this problem…

Hi @timdevogel,

It’s certainly not ideal to expect subscribers to adjust their settings to ensure delivery of content they’ve opted into.

Considering the situation, it might be beneficial to look more closely at the content of the emails being sent, as suggested previously. Sometimes, certain words or phrases can trigger spam filters inadvertently. Carefully crafting the content to avoid any language that might be typically flagged by spam filters could be key.

Here are some points to consider:

• Avoiding Spam-Trigger Words: Commonly used sales phrases can increase the likelihood of being marked as spam.
• Link-to-Text Ratio: A high number of links compared to text can alert spam filters, so it’s worth evaluating the balance in your email content.

Revising the email content might not be the most straightforward solution, but it’s an effective one that doesn’t require action from your subscribers and can have a significant impact on deliverability.

Please monitor the changes in email performance after making these adjustments and keep us posted on the outcomes.

Hi?@timdevogel,

Do you have updates about that? We usually close inactive threads after one week of no movement, but we want to make sure we’re all set before marking it as solved. Thanks!