• Hi

    We want to track locker unlock as a conversion event in Facebook Ad.

    We use Google Tag Manager to track events on our website.

    Is it possible to make the sign-in and share locker to fire events and pass information to the Google Tag Manager data layer? If this was possible then we can measure a locker unlock event as a conversion event in Facebook Ad and other platforms

    Documentation for Implementation Here
    Video: https://www.youtube.com/watch?v=PV3KBpbKXsA
    Google: https://support.google.com/tagmanager/answer/7679219?hl=en

    Events to be passed to data layer include:
    1. Locker Type – Sign-in or Share Locker
    2. Social Network – facebook, twitter, google, linkedin
    3. Email address (Sign-in Locker) – [email protected]
    4. Username (Sign-in Locker) – abc

    Sample Code to fire when the locker unlocks

    
    <script>
     var dataLayer = window.dataLayer || [];
     dataLayer.push({
    	'event': 'locker_unlock',
    	'lockerType': 'sign-in',
            'socialNetwork': 'facebook',
            'email': '[email protected]',
    	'username': 'abc'
    	'gtm.uniqueEventId': 123
     });
    </script>
    
    • This topic was modified 4 years, 10 months ago by pyoil.
    • This topic was modified 4 years, 10 months ago by pyoil.
  • The topic ‘Is it possible to fire events for Google Tag Manager?’ is closed to new replies.