How to set up complex custom events

Hello,

I installed the plugin and it works great in most of the cases. However it doesn’t fire on various add to cart, initiate checkout and purchase completed events, I guess mostly because my flow is heavily customized and not matching a standard checkout flow. I’d like to set up custom events for each of the missed step but I’d like to avoid adding javascript code to Code Snippets and use the options presented in the plugin as much as possible.

Now I found way to add custom events based on jquery code and it can be used to fire an event. However I didn’t see an option to use similar jquery codes for different parameters… For instance I want to fire an add to cart event whenever a button is pressed and I want to add the product SKU and the price of the product to my custom event. Can I do this with the tools shipped with the plugin or am I left to write my own queries and add them to the header?

Thanks a lot!