“I completely understand your thought process, and it’s great that you’re considering how your users might approach the site. Let’s explore this a bit deeper:Why Age Groups as Categories Might Work
If your primary audience identifies themselves by their age group first, it makes sense to organize vacations this way. Starting with age groups as categories can create a user-friendly experience where visitors immediately feel the site caters to them.
For example:
- A visitor selects Age Group: 22-35, then filters down to Type: Skiing, Destination: France, and Month: January.
This approach aligns with your idea of creating a more personalized flow, which could help your audience quickly find relevant options.Potential Challenges of Age Groups as Categories
That said, there are a few things to keep in mind:
- Scalability: If you add new age groups or types of vacations, managing the structure could become complex.
- Overlapping Interests: Some users might belong to multiple age groups (e.g., 35-year-olds may want to see both 22-35 and 35-47 offerings).
- SEO and Navigation: Search engines and users typically expect broader topics (like vacation types) as categories, which might impact discoverability.
A Hybrid Solution
To balance these aspects, consider grouping by Type of Vacation as primary categories but featuring age groups prominently in your navigation or filters. For example:
- Create a “Filter by Age Group” option in your sidebar or a prominent menu.
- Use a landing page for each age group that showcases their most popular vacations, pulling from all categories (like skiing or sailing).
- Example flow:
- Visitor clicks Age Group: 22-35 from the homepage.
- They’re taken to a curated page featuring vacations relevant to that age group.
- Filters still allow them to refine further by type, destination, or month.
The Goal: Flexibility for Users
By creating filters and landing pages, you’re not locked into a rigid structure. Users can still browse by age group if that’s their priority while keeping the flexibility of filtering through other options.
Let me know if this hybrid approach resonates with you. We can tweak it further to ensure it aligns with your vision!”