GA – Missing required field ‘socialTarget’ for hit of type ‘social’
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I’m using the Google Analytics Debugger Chrome extension to verify the built-in tracking and noticed something.
I am NOT using GTM for tracking, just the standard universal analytics tag. What I’m seeing when clicking one of the share icons, Facebook for example, is that it sends:
ga(“send”, “social”, “AddToAny”, “Facebook”, {page: “https://www.mydomain.com/post/”})
but it should be sending this:
ga(“send”, “social”, “AddToAny”, “Facebook”, “https://www.mydomain.com/post/”);
It also sends another non-social event, which is correct:
ga(“send”, “event”, “AddToAny Share/Save Button”, “Facebook”, “https://www.mydomain.com/post/”)
So the issue is just with the first example, where the social event doesn’t appear to be valid. It should be an easy fix for the next update?
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