Facebook Mircodata Errors

I’m trying to set up a Facebook catalogue that automatically updates from the WooCommerce Shop via Facebook pixel using the Facebook for WooCommerce plugin.

However, when I go to use the pixel in Facebook for Woo Commerce it says that the microdata is not formatted correctly and there are missing fields making it completely unusable.

The missing fields are usually the ID Tag, however, occasionally price also gets flagged up as missing, with there being additional issues such as no google_product_category information.

Does anyone know why some fields are missing and how to add them in bulk?

As far as I can tell the products have been created as standard WooCommerce products.

Here’s a product example missing Price and ID: https://business.facebook.com/ads/microdata/debug?url=https%3A%2F%2Fwww.allabout-gymnastics.com%2Fshop%2Fshop-sylvia-p-collections%2Fessence%2Fagility-leotard%2F

He’s a product missing just ID:https://business.facebook.com/ads/microdata/debug?url=https%3A%2F%2Fwww.allabout-gymnastics.com%2Fshop%2Faccessories%2Fteddy-bears%2Fgymnastics-teddy-bear-navy-wave-leotard%2F

Alternatively, is there a workaround / another way we can add products to the Facebook and Instagram shop that will live update with WooCommerce without using a pixel?

Thanks – any feedback would be helpful

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