• Resolved connectagency

    (@connectagency)


    Does this plugin also add Google’s event snippets for page views? EX:

    <script>
      gtag('event', 'page_view', {
        'send_to': 'AW-123456789',
        'value': 'replace with value',
        'items': [{
          'id': 'replace with value',
          'google_business_vertical': 'retail'
        }]
      });
    </script>

    if not, what parameters do i need to add in the above code (where it says “replace with value”) before adding it to my website?

    Backstory: We are getting an error in our Google Ads shopping campaign, with the following message:

    Fix your audience source that’s not sending a required parameter:
    Your audience source may not have the required parameter
    for your business type on all relevant pages or events.
    Check that you’re passing the required parameter for your
    business type anytime users interact with products or
    services you want to advertise. Note that Google Analytics
    refers to parameters for remarketing as Dynamic Attributes.
    Issue: ecomm_prodid never received

    I cannot figure out why we are getting this error, if all settings in backend for your plugin, and our google shopping feed, and adwords, are set up EXCEPT for the event snippet above — I don’t see a place to add it in your plugin, so I wasn’t sure if it was being sent automatically or not.

    Thank you so much!

Viewing 2 replies - 1 through 2 (of 2 total)
  • Plugin Author alekv

    (@alekv)

    Hi @connectagency

    Does this plugin also add Google’s event snippets for page views?

    page_view is not a Google Ads standard event. I wonder where you have this code example from.

    Please find the documentation about the standard Google Ads events here.

    Our plugin inserts all of the standard events automatically, if dynamic remarketing has been enabled.

    I noticed one detail in the error message you posted:

    Note that Google Analytics
    refers to parameters for remarketing as Dynamic Attributes.
    Issue: ecomm_prodid never received

    It seems that the error is coming from the Google Analytics tag: https://take.ms/SLrWg

    You might not have set up the Google Ads audience tag correctly within the Google Ads account. Please follow this guide to set it up.

    Once done you have to wait a couple of days until Google Ads picks up the new setup and fully processes it.

    If above fix with the Google Ads tag doesn’t work, and you are indeed using the Google Analytics tag as I noticed, then we can go on fixing the Google Analytics tag as well, under the condition that you are using our Google Analytics integration too.

    • This reply was modified 3 years, 7 months ago by alekv.
    • This reply was modified 3 years, 7 months ago by alekv.
    Plugin Author alekv

    (@alekv)

    Closing this thread due to inactivity.
    Feel free to add a new post if you need more information.

Viewing 2 replies - 1 through 2 (of 2 total)
  • The topic ‘Event snippet for page view?’ is closed to new replies.