Your marketing director needs a swift kick in the balls, because this could have been a fantastic gesture.
The really tragic thing is that this is actually an innovative and useful plugin. Imagine if I’d have woken up to an email from MT saying “Hey, we’ve partnered with this great new plugin from Sidekick that teaches you everything about WordPress interactively while you use it, and we’ve giving you the premium version of the plugin for free – just activate it from your plugins page”.
I would absolutely have installed it on some client sites, and probably would have added it to a mental list of why I love MediaTemple.
And yet the exact same gesture, when forced upon someone, elicits this kind of response.
Everyone loves a free chocolate. But waking up to find one has been rammed in your throat is just not pleasant.
;(