Custom bussines type vertical

Hi,

You can see an example in this article:
https://gtm4wp.com/how-to-articles/how-to-setup-dynamic-remarketing-in-google-adwords

Check the section “Mapping page types of other verticals”

Hi,

I have a problem with how you name the keys.
https://support.google.com/analytics/answer/3455600?hl=en&ref_topic=3455490
OR
https://support.google.com/google-ads/answer/7305793?hl=en&ref_topic=3180758

Are you doing Dynamic remarketing with Analytics or Google Ads?
Why are you using Analytics keys(ecomm_prodid) in Ads remarketing tag (id)?
In Ads remarketing the keys are different because the code is little different.

Thank you

Hi,

Key in Google Ads has been changed recently as Google Ads’ prefered tracking code is now the Global Site Tag (gtag)

In my experience if you add the keys present in the GA doc as manual parameters in your GAds remarketing tag, it is still working as this was the only parameter list available about a year ago.

Hello,

Ok but the problem I have is that in Ads -> Audience resources I get Business types
Custom and Retail now. Since in my country(Slovenia) retail is not supported I can’t use retail. So you think if I use dynx_itemid for custom vertical it would work?

Thank you

Yes, in countries where Retail (through Merchant Center) is not available, you can use the “custom” vertical and dynx variables.

Unfortunately if retail is also present in your GAds account, as far as I know this can not be removed and you will see an error message related to the retail vertical for sure. But you can ignore this if the custom vertical is working as expected.

I understand. I have one more question if you can help me with.
Would you know how to sent datalayer for add to cart event(non ajax) with redirect to cart page?
I don’t know how to get product that was added to cart.

Thank you