we’ve enabled server side tracking and generated a token so all connected ok. However we are now seeing the following error messages in facebook ads: –
“Your server isn’t sending any of the necessary user_data parameter keys for your ViewContent events. Without at least one of the below user_data parameter key for each ViewContent event sent from your server, you won’t be able to use your ViewContent events for attribution or optimization.
This may cause issues with the attribution and delivery optimization of your ad campaigns.”
“Your server isn’t sending any of the necessary user_data parameter keys for your InitiateCheckout events. Without at least one of the below user_data parameter key for each InitiateCheckout event sent from your server, you won’t be able to use your InitiateCheckout events for attribution or optimization.
This may cause issues with the attribution and delivery optimization of your ad campaigns.”
“Your server isn’t sending any of the necessary user_data parameter keys for your Search events. Without at least one of the below user_data parameter key for each Search event sent from your server, you won’t be able to use your Search events for attribution or optimization.
This may cause issues with the attribution and delivery optimization of your ad campaigns.”
“Your server isn’t sending any of the necessary user_data parameter keys for your AddToCart events. Without at least one of the below user_data parameter key for each AddToCart event sent from your server, you won’t be able to use your AddToCart events for attribution or optimization.
This may cause issues with the attribution and delivery optimization of your ad campaigns.”