Best method of data collection?
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I am in need of instituting a system whereby people can be asked to fill out a survey, for example, with a link provided in a newsletter such as MailChimp, then have that information stored as data so that future newsletters can be targeted to individuals based on their responses. I’m not even sure this is the right forum to ask this, but I figure someone would have experience in this.
So, thinking of apps like Survey Monkey, MailChimp or wordpress plugins, which app or combo of apps would be the best way to accomplish this? I have not yet checked out the capabilities of a PAID MailChimp account, to see what is offered through that.
The idea is to accomplish this with the minimal amount of human input.
Right now I can only think of having a link in the mailing list asking for input, leading to some sort of survey, and then recording that information in the mailing list so as to create a segment for each response.
If anyone has ideas on how to best collect responses and then be able to target readers according to their responses please chime in?
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