Adwords Conversion

  • I’m trying to figure out what I need to do to implement Adwords conversion tracking. I’ve read the article on your site re; Adwords Retargeting, but this doesn’t help me with tracking of conversions. I’ve got the tag configured in GTM, but don’t have a trigger for it. How do I do this?

    • This topic was modified 7 years, 9 months ago by scorpiotiger.
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  • Plugin Author Thomas Geiger

    (@duracelltomi)

    Hi,

    To track AdWords conversions, you simply need to add an AdWords Conversion tag into your GTM container and attach a trigger that is related to the conversion event. For example if you have a thankyou page with a distinct URL, you should create a Pageview trigger with “URL contains thankyou.html”.

    I hope that helps,
    Thomas Geiger

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