adding Schema.org micodata
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I wanted to enhance SEO when using this plugin and have searched for answers on how to put microdata to it. Since the first support question on this subject stems from 3 years ago and also then the author said he was planning to do this for years but you can add it to the settings, I don’t really understand why this isn’t yet part of the standard installation yet. But luckily the plugin is very customizable to one can enter the code and help by sharing (what I want to do here too).
To give some back (and because I couldn’t find it myself and had to make it myself) I want to share here my format-settings so you might have a better starting point.
I’ve tested it on Google’s Structured Data Testing Tool, and it only warns about omitting an offer on the event object. Probably if one uses bookings that would be solved, but this system didn’t
Perhaps someone who uses the bookings functionality can add to this although I already added some basic code (the price should be without currency though, so you should test it).
Events Page:
/* ---------------------------------------------------- * Events page: Head of event list * ---------------------------------------------------- */ <table cellpadding="0" cellspacing="0" class="events-table" > <thead> <tr> <th class="event-time" width="150">Datum/Tijd</th> <th class="event-description" width="*">Evenement</th> </tr> </thead> <tbody> /* ---------------------------------------------------- * Events page: Body of event list * ---------------------------------------------------- */ <tr itemscope itemtype="https://schema.org/Event"> <td> #_EVENTDATES<br/> <time itemprop="startDate" datetime="#c">#_24HSTARTTIME</time> - <time itemprop="endDate" datetime="#@c">#_24HENDTIME</time> </td> <td> <a itemprop="url" href="#_EVENTURL"> <span itemprop="name">#_EVENTNAME</span> </a> {has_location}<br/><i> ?<span itemprop="location" itemscope itemtype="https://schema.org/Place">? <a itemprop="url" href="#_LOCATIONURL"> <span itemprop="name">#_LOCATIONNAME, </span> ?<span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress"> <span itemprop="addressLocality">#_LOCATIONTOWN</span> (<span itemprop="addressCountry">#_LOCATIONCOUNTRY</span>) </span> </a> </span> </i>{/has_location} {has_spaces} <span itemprop="offers" itemscope itemtype="https://schema.org/offer">? <a itemprop="url" href="#_EVENTURL"> <br /><span itemprop="name">deelname vanaf: </span><span itemprop="priceCurrency" content="EUR"></span><span itemprop="price">#_EVENTPRICEMIN</span> </a> </span> {/has_spaces} </td> </tr> /* ---------------------------------------------------- * Events page: Foot of event list * ---------------------------------------------------- */ </tbody> </table>Single Events Page
/* ---------------------------------------------------- * Events page: Single event page * ---------------------------------------------------- */ <span itemscope itemtype="https://schema.org/Event"> <div style="float:right; margin:0px 0px 15px 15px;">#_LOCATIONMAP</div> <span itemprop="name" content="#_EVENTNAME"></span> {has_image} <span itemprop="image" content="#_EVENTIMAGEURL"></span> {/has_image} <p> <strong>Datum/Tijd</strong><br/> Datum - #_EVENTDATES <br /><i><time itemprop="startDate" datetime="#c">#_24HSTARTTIME</time> - <time itemprop="endDate" datetime="#@c">#_24HENDTIME</time></i> </p> {has_location} <p> ?<span itemprop="location" itemscope itemtype="https://schema.org/Place">? <strong>Locatie</strong><br/> <a itemprop="url" href="#_LOCATIONURL"> <span itemprop="name">#_LOCATIONNAME</span> </a><br /> <span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">? <span itemprop="streetAddress">#_LOCATIONADDRESS</span><br /> <span itemprop="postalCode">#_LOCATIONPOSTCODE</span> <span itemprop="addressLocality">#_LOCATIONTOWN</span><br /> <span itemprop="addressCountry">#_LOCATIONCOUNTRY</span> </span> </span> </p> {/has_location} <p> <strong>Categorie?n</strong> #_CATEGORIES </p> <p> <strong>Kenmerken</strong> <ul><li>#_EVENTTAGS</li></ul> </p> <br style="clear:both" /> ?<span itemprop="description"> #_EVENTNOTES </span> {has_bookings} <h3>Bookings</h3> #_BOOKINGFORM {/has_bookings} </span>Location list page
/* ---------------------------------------------------- * Location page: Head of location list * ---------------------------------------------------- */ <ul class="em-locations-list"> /* ---------------------------------------------------- * Location: Body of location list * ---------------------------------------------------- */ <li itemscope itemtype="https://schema.org/Place">? ?<a itemprop="url" href="?#_LOCATIONURL"> ?<span itemprop="name">?#_LOCATIONNAME</span> </a> <ul> <li> <span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">? <span itemprop="streetAddress">#_LOCATIONADDRESS</span>, <span itemprop="postalCode">#_LOCATIONPOSTCODE</span> <span itemprop="addressLocality">#_LOCATIONTOWN</span> (<span itemprop="addressCountry">#_LOCATIONCOUNTRY</span>) </span> </li> </ul> </li> /* ---------------------------------------------------- * Location: Foot of location list * ---------------------------------------------------- */ </ul>Single Location Page
/* ---------------------------------------------------- * Location: Single Location page * ---------------------------------------------------- */ <span itemscope itemtype="https://schema.org/Place">? ?<span itemprop="name" content="?#_LOCATIONNAME"></span> ?<div style="float:right; margin:0px 0px 15px 15px;" itemprop="hasMap">#_LOCATIONMAP</div> <p> <span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">? <strong>Adres</strong><br/> <span itemprop="streetAddress">#_LOCATIONADDRESS</span><br /> <span itemprop="postalCode">#_LOCATIONPOSTCODE</span> <span itemprop="addressLocality">#_LOCATIONTOWN</span><br /> <span itemprop="addressCountry">#_LOCATIONCOUNTRY</span> </span> </p> <br style="clear:both" /> <span itemprop="description">? #_LOCATIONNOTES </span> <h3>Coming Events</h3> <p>#_LOCATIONNEXTEVENTS</p> </span> /* ---------------------------------------------------- * Location: Head of event list * ---------------------------------------------------- */ <ul> /* ---------------------------------------------------- * Location: Body of event list * ---------------------------------------------------- */ <li itemprop="event" itemscope itemtype="https://schema.org/Event"> <a itemprop="url" href="#_EVENTURL"> <span itemprop="name">#_EVENTNAME</span> </a> - #_EVENTDATES - <time itemprop="startDate" datetime="#c">#_24HSTARTTIME</time> - <time itemprop="endDate" datetime="#@c">#_24HENDTIME</time> <span itemprop="location" itemscope itemtype="https://schema.org/place"> <span itemprop="url" content="#_LOCATIONURL"></span> <span itemprop="name" content="#_LOCATIONNAME"></span> <span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">? <span itemprop="streetAddress" content="#_LOCATIONADDRESS"></span> <span itemprop="postalCode" content="#_LOCATIONPOSTCODE"></span> <span itemprop="addressLocality" content="#_LOCATIONTOWN"></span> <span itemprop="addressCountry" content="#_LOCATIONCOUNTRY"></span> </span> </span> </li> /* ---------------------------------------------------- * Location: Head of event list * ---------------------------------------------------- */ </ul> /* ---------------------------------------------------- * Location: Next event format * ---------------------------------------------------- * This setting only allows a single line... * ---------------------------------------------------- */ <span itemscope itemtype="https://schema.org/Event"><a itemprop="url" href="#_EVENTURL"><span itemprop="name">#_EVENTNAME</span></a> - #_EVENTDATES - <time itemprop="startDate" datetime="#c">#_24HSTARTTIME</time> - <time itemprop="endDate" datetime="#@c">#_24HENDTIME</time><span itemprop="location" itemscope itemtype="https://schema.org/place"><span itemprop="url" content="#_LOCATIONURL"></span><span itemprop="name" content="#_LOCATIONNAME"></span><span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">?<span itemprop="streetAddress" content="#_LOCATIONADDRESS"></span><span itemprop="postalCode" content="#_LOCATIONPOSTCODE"></span><span itemprop="addressLocality" content="#_LOCATIONTOWN"></span><span itemprop="addressCountry" content="#_LOCATIONCOUNTRY"></span></span></span></span>Event Category
/* ---------------------------------------------------- * Event Category: Head of Event List * ---------------------------------------------------- * I decided to use headingsformat in stead of nested <ul> * ---------------------------------------------------- */ <br /> /* ---------------------------------------------------- * Event Category: Body of Event List * ---------------------------------------------------- */ <span itemscope itemtype="https://schema.org/Event"> <a itemprop="url" href="#_EVENTURL"> <h3 itemprop="name">#_EVENTNAME</h3> </a> <ul style="list-style-type: none;"> <li>#_EVENTDATES - <time itemprop="startDate" datetime="#c">#_24HSTARTTIME</time> - <time itemprop="endDate" datetime="#@c">#_24HENDTIME</time> </li> <li> <span itemprop="location" itemscope itemtype="https://schema.org/Place">? <a itemprop="url" href="?#_LOCATIONURL"> <span itemprop="name">#_LOCATIONNAME</span> </a> <span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">? <span itemprop="addressLocality">#_LOCATIONTOWN</span> (<span itemprop="addressCountry">#_LOCATIONCOUNTRY</span>) </span> </span> </li> </ul> </span> /* ---------------------------------------------------- * Event Category: Opmaak van de voettekst van een evenementenlijst * ---------------------------------------------------- */ /* Empty */Tag Page
/* ---------------------------------------------------- * Event Tag page: Head of Event List * ---------------------------------------------------- * I decided to use headingsformat in stead of nested <ul> * ---------------------------------------------------- */ <br /> /* ---------------------------------------------------- * Event Tag page: Body of Event List * ---------------------------------------------------- */ <span itemscope itemtype="https://schema.org/Event"> <a itemprop="url" href="#_EVENTURL"> <h3 itemprop="name">#_EVENTNAME</h3> </a> <ul style="list-style-type: none;"> <li>#_EVENTDATES - <time itemprop="startDate" datetime="#c">#_24HSTARTTIME</time> - <time itemprop="endDate" datetime="#@c">#_24HENDTIME</time> </li> <li> <span itemprop="location" itemscope itemtype="https://schema.org/Place">? <a itemprop="url" href="?#_LOCATIONURL"> <span itemprop="name">#_LOCATIONNAME</span> </a> <span itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">? <span itemprop="addressLocality">#_LOCATIONTOWN</span> (<span itemprop="addressCountry">#_LOCATIONCOUNTRY</span>) </span> </span> </li> </ul> </span> /* ---------------------------------------------------- * Event Tag page: Foot of Event List * ---------------------------------------------------- */ /* Empty */I hope this is of help.
Kind regards,
Hans
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