6k registered users never asked for opt-in

  • Resolved aidan258

    (@aidan258)


    3 years, 10 months ago

    Hey, I’m considering using mail chimp and this plugin to email my WordPress users.

    We just launched our site 2x weeks ago and already have over 6000 registered free users and 60 paid! It’s exciting and scary I’ve never done email marketing at this scale and we never asked for email opt-in on registration.

    Does this plugin allow us to ask for email opt-in in the future? Are we allowed to email our 6000 registered users with new feature updates or are we not since they never opted in?

    Could I use this plugin to get my existing users to opt-in? Do you have any recommendations on cleaning the email list to ensure we keep our domain reputation good? Does it offer the ability to space out emails throughout the day so we don’t just suddenly send 6,000 at once? Is that even necessary?

    Any help would be greatly appreciated this is a complicated topic and we will gladly pay for a tool that can help us out!

    Thanks

Viewing 1 replies (of 1 total)
  • Plugin Author ryanhungate

    (@ryanhungate)

    @aidan258 hey thanks for reaching out. Those are some really great questions. Let me do my best to try to point you in the right direction, although it’s hard to have a stance on this stuff from our side. It’s going to be based on your business, your legal etc.

    1. Does this plugin allow us to ask for email opt-in in the future?

    *** Yes, we provide a checkbox that allows you to collect this “opt in status” at checkout. If they click it, they’re subscribed, if they don’t they’re “transactional” meaning you can send cart notices, order updates etc, but no marketing emails.

    2. Are we allowed to email our 6000 registered users with new feature updates or are we not since they never opted in?

    **** We allow you to set a yes/no toggle during the initial sync to either “automatically subscribe” customers, or to use the status in Mailchimp ( if any ). This is a tough one because Woo doesn’t keep track of “subscription status” at all, and unfortunately the only way to get this would be to use our plugin. ( or others but you’re trying to use Mailchimp so this is true ). As of right now, you don’t have their permission, unless your site did ask for it somehow. Not sure, that’s entirely up to your business team ??

    3. Keeping our domain reputation good…

    *** Yes, this is really important. Mailchimp offers something called a “double opt in” which would send the new customers a verification email right when they’re subscribed as a verification that 1, the email is theirs, and 2, it’s a real email. I would highly recommend using it because that really does “clean” the list.

    Let us know if you have any questions at all – but we would recommend installing it if you haven’t done so yet.

Viewing 1 replies (of 1 total)
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